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Where to find this: Shopify admin → Apps → Yuko Loyalty → Loyalty → Programs → Booster Campaigns

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Overview

Booster campaigns are loyalty promotions that layer on top of your standard Ways to Earn. A Way to Earn is always on and quietly rewards every qualifying action. A booster is a campaign: it can run in a window, target a group of customers, and reward a specific behaviour such as a bigger basket, more orders or a return visit. Where a discount cuts the price, a booster increases the reward. The customer pays the same and earns more.

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Why you need them?

Loyalty programs work in the background. They reward customers reliably, but they rarely create urgency. When you need a near-term result (a slow week, a launch, a winback push), most stores reach for a discount. Discounts work, but they train customers to wait. Boosters give you the same urgency lever without touching your margin or teaching customers to hold out for the next sale.

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When to use them?

  • You need a near-term lift in revenue without discounting.
  • You’re launching a new product or collection and want focused earning on it.
  • You’re running a campaign during a high-stakes period (BFCM, holidays, anniversaries).
  • You want to give a VIP tier or paid members a permanent earning advantage.
  • You want to automatically reward returning customers or first-time buyers.

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The 9 booster types

Multiplier

Multiply the points earned on an action during a window.

Product & Collection Multiplier

Multiply points only on selected products or collections.

Bonus Flat

Fixed bonus points on each qualifying action.

Spending Goal

Reward customers at each spend milestone.

Order Booster

Reward customers at each order-count milestone.

Streak

Reward consecutive periods of activity.

Multi-Action Challenge

Complete a set of different actions to earn a reward.

Dormant Reactivation

Reward inactive customers when they come back.

First Purchase Boost

Extra reward on a customer’s very first order.
“Any reward” means Amount discount, % off discount, Free shipping, Free product, Bonus points or Store credit (Store credit is Shopify only). Discount rewards are always issued as a One-time discount code; automatic discounts aren’t available in boosters.
Product & Collection Multiplier, Spending Goal, Order Booster and First Purchase Boost are driven by orders, so they need the Place an order Way to Earn to be enabled. If it’s off, these types are greyed out in the Create Booster Campaign picker with a note telling you to enable it in Ways to Earn first. For the other types, the earning-action list only shows Ways to Earn that are currently enabled.

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Before you start

Yuko app is installed on your Shopify store — see Install Yuko on Shopify.
The Yuko Theme App Embed is enabled in your active theme — see Theme App Embed.
Your loyalty program is enabled under Loyalty Program Status at Shopify admin → Apps → Yuko Loyalty → Loyalty → Programs.
Your point labels are set in Loyalty Settings.
The Ways to Earn you want to boost are enabled (for example, Place an order).

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Setup guide

1

Turn booster campaigns on

Go to Apps → Yuko Loyalty → Loyalty → Programs. Under Booster Campaigns Status, make sure the toggle shows Booster campaigns are currently enabled.
2

Create a campaign

In the Booster Campaigns section, click Create campaign. The Create Booster Campaign picker opens. Select a booster type.
3

Fill in Campaign Details

  • Campaign Name — internal name, not visible to customers.
  • Description — optional internal note.
4

Configure the type-specific settings

Each type has its own section (earning action, milestones, streak period and so on). See the page for each type.
5

Add the reward

Click Add Reward and configure it. Spending Goal and Order Booster attach rewards to each milestone instead.
6

Set targeting, limits and display (optional)

Configure Targeting Rules, Limits and Display Settings, described below.
7

Set the schedule, publishing, stacking and icon

These are in the right-hand column, together with the Status toggle and a live Summary of the campaign.
8

Save

Status is enabled by default. Click Save.

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Common settings

Every booster type shares the settings below.

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Schedule

For weekly and monthly recurrence, each cycle is active for one week or one calendar month, then the campaign is quiet until the next cycle starts. For example, Every 2 weeks from June 5 is active June 5–11, quiet June 12–18 and active again from June 19. Progress on goal-based boosters (spending, orders, streaks, challenges) is tracked per cycle.

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Targeting Rules

By default a campaign applies to every loyalty customer. Click Add Rule to narrow it down, then choose whether Customers must Match ALL rules (AND) or Match ANY rule (OR). The Products and Collections rules appear when there’s an order to check: always for Spending Goal, Order Booster and First Purchase Boost, and for Multiplier, Bonus Flat, Streak and Dormant Reactivation when the action is Place an order. They aren’t offered for Multi-Action Challenge or Product & Collection Multiplier (which has its own product picker). Minimum values must be greater than 0.

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Limits

  • Max participants — the most customers who can join the campaign. Leave blank for unlimited.
  • Max completions per customer — how many times one customer can complete it. Leave blank for unlimited. On a recurring schedule, the limit applies to each cycle. This field is hidden for First Purchase Boost (which fires once per customer) and Multi-Action Challenge, and for Multiplier or Bonus Flat campaigns built on an action customers can only earn once (Sign Up, Facebook Like, Facebook Share, Instagram Follow, Twitter Follow, Twitter Share, Subscribe to Newsletter or Subscribe to SMS).

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Stacking

  • Stackable with other campaigns — checked by default. If unchecked, this campaign is exclusive. When an exclusive campaign qualifies, only one exclusive campaign is applied to that action (the one highest in your campaign list) and other boosters don’t fire alongside it. Drag campaigns in the list to set their order.
  • Ignore if customer earned VIP tier multiplier — Multiplier and Product & Collection Multiplier only. Skips the boost for an action where the customer already received a VIP tier bonus, so tier and campaign multipliers don’t pile up.

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Display Settings

  • Show in loyalty widget — display this campaign across all loyalty widgets. Checked by default.
  • Widget labels — customer-facing copy for the campaign. Which labels appear depends on the type: Body text, Call-to-action above progress bar, Status text under progress bar, Reward banner — locked and Reward banner — unlocked. New campaigns start with the default copy filled in, and each label lists the tokens you can use (for example [title], [reward], [points_label]). Labels are required while Show in loyalty widget is checked.

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Publishing

Choose where the campaign is available. Online store is currently the only sales channel, and at least one channel must be selected.

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Icon

Pick one of the preset icons. It’s shown in the widgets next to the campaign title.

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Managing campaigns

  • Tabs — the list has Active & inactive and Archived tabs. Each row shows the earning action, a Stackable or Exclusive badge, the type and the schedule.
  • Enable/disable — use the toggle on each row.
  • Reorder — drag rows to set priority. Order matters for exclusive campaigns.
  • Archive — the archive icon stops the campaign and moves it to the Archived tab. You can unarchive it at any time.
  • Delete — campaigns that already have participants can’t be deleted. Archive them instead to keep the participant history.
  • Turn off all boosters — switching off Booster Campaigns Status opens Disable Booster Campaigns. Confirming hides booster campaigns from your widgets and stops all boosted earning.
When you open a saved campaign, it has three tabs:
  • Configuration — the campaign settings.
  • Participants — customers in the campaign, with their progress and a status of In Progress, Completed or Expired. Search by name or email, filter by status and sort by joined date, progress or completion date.
  • Activity — every reward the campaign issued, with customer, activity, value, reward (including any coupon code) and date.

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How boosters work

  1. A customer performs an action (for example, places an order).
  2. Yuko checks every enabled booster campaign whose schedule is active, and filters by the campaign’s targeting rules and limits.
  3. Each matching campaign updates the customer’s progress. When a campaign’s condition is met (an action is multiplied, a milestone is reached, a streak completes), its reward is issued.
  4. Exclusive campaigns win over stackable ones, as described under Stacking.
  5. The reward shows in the customer’s activity, and in the campaign’s Activity tab.

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When to use a booster vs. a Way to Earn

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Best practices

Start with one or two boosters. A storefront with five overlapping boosters dilutes attention and confuses your earning math.
Use a multiplier instead of a discount the next time you’d reach for a percentage off. Same urgency, no margin hit.
Reserve evergreen boosters for cohorts such as VIP tiers or paid members. Store-wide boosters that never end become invisible.
Test with a real customer record before launching publicly, then check the Participants and Activity tabs.

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FAQs

Product & Collection Multiplier, Spending Goal, Order Booster and First Purchase Boost need the Place an order Way to Earn to be enabled. Turn it on under Ways to Earn and the type becomes selectable.
No. The earning action (or qualifying action) is locked once the campaign is saved. Create a new campaign if you need a different action.
Campaigns with participants can’t be deleted. Archive them instead; archiving stops the campaign and keeps its history.
Yes, by default. On Multiplier and Product & Collection Multiplier campaigns, check Ignore if customer earned VIP tier multiplier to skip the boost when a tier bonus was already awarded for the same action.

Ways to Earn

Configure how customers earn points across your store.

Ways to Redeem

Set up the rewards customers can redeem with their points.

Booster Campaigns

Run time-bound multipliers, bonuses and challenges on top of earning.

Loyalty Settings

Point labels, earning and revert statuses, exclusions and order tags.

Customers

View balances and activity, adjust points and assign tiers.

VIP Tiers

Reward your best customers with tier multipliers and benefits.

Book a Free Setup Call

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Contact Support

Visit our support hub for help articles, live chat and ticket submission.

Browse the Guides

Documentation across loyalty, referrals, memberships and more.

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