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Where to find this: Shopify admin → Apps → Yuko Loyalty → Loyalty → Emails → (any email) → Edit. The same editor opens from Referral → Emails, Membership → Emails and from a Send Email node in Workflows.

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Introduction

Every Yuko email opens in a simple form editor: you fill in the subject, title, message and footer, and the preview updates beside it. For full control over layout, switch to the Advanced Editor, a drag-and-drop email builder (available on select plans).

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Before you start

Yuko app is installed on your Shopify store — see Install Yuko on Shopify.
The Yuko Theme App Embed is enabled in your active theme — see Theme App Embed.
Your loyalty program is enabled under Loyalty Program Status at Shopify admin → Apps → Yuko Loyalty → Loyalty → Programs.
Your point labels are set in Loyalty Settings.
Your sender details are set in Account → Email Settings. See Email Settings & Custom Domains.

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The form editor

The left panel holds the email’s settings and content fields. The right panel shows Stats and a live preview.

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Email fields

You can use shortcodes such as {{ first_name }} or {{ points_balance }} in the subject, preview text and content fields. The Available Template Variables card at the bottom of the panel lists every shortcode for this email. Click the copy icon next to one and paste it into a field.

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Delay settings

Most built-in emails have a delay setting at the top of the panel, so you can send the email some days after the event instead of immediately. Enter 0 to send right away.
The four reminder emails (Point Expiry Reminder, Reward expiry reminder, Birthday Reminder and Anniversary Reminder) have no delay setting in the editor. They go out a set number of days before the date. See Loyalty Emails for the defaults.

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Send a test

Click Send Test Email, then Send. The test goes to your account email (the address shown in the dialog). You can’t choose a different recipient. Test emails use sample data for the shortcodes.

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Save

Click Save at the top of the page. Saving also stores the delay setting.

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Advanced Editor

Click Advanced Editor at the top of the form editor to open the drag-and-drop builder. It’s available on select plans. If your plan doesn’t include it, the button shows an upgrade icon. In the Advanced Editor you can:
  • Drag in layout blocks (one to four columns, mixed columns) and content blocks such as Text, Heading 1–3, Button, Image, Divider, Spacer, Logo, Unsubscribe and Coupon.
  • Switch between Desktop and Mobile views, and undo or redo changes.
  • Import MJML (paste it into MJML Content) or Export the current design as MJML.
  • Clear canvas to start over (this removes all content).
  • Preview the email, Send Test, browse Shortcodes, open Analytics and Save.
Once you save an email in the Advanced Editor, it shows an Advanced badge in the Emails list and opens in the Advanced Editor next time.
Show a workflow coupon in an email. In a workflow, add a Coupon node before the Send Email node. In the Advanced Editor, drag in the Coupon block and pick that node’s identifier. The customer’s unique code appears in the email.

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Best practices

Keep the subject short and specific. “You’ve Got 50 Points” beats a generic “An update from our store”.
Use the preview text. It’s free space next to the subject in most inboxes.
Always send a test after changing shortcodes. Some values, like {{ next_tier_name }}, are empty for customers already in the top tier.
Point the CTA to a page that helps. Your rewards page or a collection works better than the homepage.

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FAQs

No. Send Test Email always goes to the email address on your Yuko account.
The CTA URL must point to your store’s domain (the editor shows which domain under the field). Links to other sites aren’t allowed. Leave the field blank to hide the button.
Each email has one version. Write it in the language most of your customers use.
From Account → General → Logo (“Display logo in emails and other communications”). In the Advanced Editor you can also place it with the Logo block.
Not from the email editor. These reminders use a fixed number of days before the date. See Loyalty Emails.

Loyalty Emails

Points earned and redeemed, tier unlocked, expiry, birthday and anniversary.

Referral Emails

Referrer welcome, friend reward unlocked and referrer reward issued.

Membership Emails

Membership created, upgraded, downgraded and cancelled.

Template Editor

Edit content and delays, send a test, or use the Advanced Editor.

Shortcodes Reference

Every shortcode by group, including redemption links.

Email Settings & Custom Domains

From name, Reply-To, default From address and your own sending domain.

Book a Free Setup Call

Talk to our team for personalised setup help.Time: 30 minutes

Contact Support

Visit our support hub for help articles, live chat and ticket submission.

Browse the Guides

Documentation across loyalty, referrals, memberships and more.

Install Yuko

Add Yuko to your Shopify store from the Shopify App Store.