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Where to find this: Shopify admin → Apps → Yuko Loyalty → Workflows → (any workflow) → Analytics

Introduction

Each workflow has its own Analytics page (“Track subscribers and email performance for this workflow.”). It has two tabs:
  • Subscribers: every customer who entered the workflow, their status, and a step-by-step timeline.
  • Emails: every email the workflow’s Send Email nodes sent, with delivery, open and click status.
Open it with the Analytics button at the top of the workflow editor.

Subscribers tab

A subscriber is one customer’s run through the workflow. If re-entry is allowed, the same customer can appear more than once. Metric cards: Completed, In Progress and Failed. Click a card to filter the table to that status. Table columns: Search the table with Search by email, or filter it by Status.

Timeline and failure reasons

Click View on a row to see each step the customer went through, with its Step Name, Type, Status, Retries and Completed At time. Use the refresh button in the timeline header to reload it. When a step failed, an “i” icon appears next to its status. Hover over it to see the reason, for example:
  • “Customer phone number not found” (WhatsApp, Engati or kwikEngage node)
  • “Insufficient point balance” (Points Debit)
  • “Order not found” (Points Credit set to Incremental when the order can’t be found)
  • A provider API error from a WhatsApp node
Some failures (WhatsApp and partner nodes) let the customer continue to the next step. Others, such as Points Credit and Points Debit failures, stop the run and mark the subscriber Failed.

Emails tab

Metric cards: Delivered, Opened, Clicked and Bounced. Click a card to filter. Table columns: Search with Search emails or filter by Status (Delivered, Clicked, Opened, Bounced, Skipped).

How to use it

1

Check the first runs

After you turn a workflow on, open Analytics and check that subscribers move from In Progress to Completed.
2

Investigate failures

Filter by Failed, click View on a row, and hover the “i” icon on the failed step.
3

Fix and watch

Fix the cause (connect a provider, add a balance check, change the trigger), then watch new subscribers.

Best practices

Check Failed weekly. Most failures point to a setup issue, such as a disconnected WhatsApp provider or customers without phone numbers.
Compare Opened and Clicked across nodes. Node Name tells you which email in a multi-step workflow performs best.
Look at Skipped reasons. They explain emails that were triggered but never sent.

FAQs

They’re usually waiting on a Time Delay node. Open their timeline to see the last completed step.
Open the email from Loyalty, Referral or Membership → Emails. The editor shows Stats and a View Details link. See Emails.
No. Use the subscriber statuses and timelines to see where customers stopped.

Build your first workflow

A step-by-step example from blank canvas to a Live workflow.

Triggers & Conditions

Events that start a workflow, filters, re-entry and If / Else.

Action Nodes

Send Email, Coupon, Points Credit and Points Debit.

Time Delay & Exit

Pause a workflow and end it cleanly.

WhatsApp Node

Send WhatsApp templates through any of 13 providers.

Analytics

Subscribers, timelines, failures and email performance.

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Contact Support

Visit our support hub for help articles, live chat and ticket submission.

Browse the Guides

Documentation across loyalty, referrals, memberships and more.

Install Yuko

Add Yuko to your Shopify store from the Shopify App Store.